Hi! We're P.E.T.A.L, a women-operated nonprofit

Our mission is to teach kids about endangered wildlife and habitats through creative, educational products. All thoughtfully hand-designed by us and hand-packed in sustainable packaging.
We strive to empower young minds to make the world better.

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Learning with a purpose, for a purpose

Find out more about how we give back 100% of our year-end net profits to 501(c)(3) wildlife charities and schools

our brand

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proud

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unique & Handmade

educational

Like the pride of a lion, we are incredibly proud of the educational materials we create and humbled to make a difference for our earth.

Like paw prints are unique to each animal, each and every product is designed, illustrated, and written by us, which makes them one-of-a-kind and extra special. 

Wise as an owl! We also believe that education is a powerful tool. Every educational material and activity is meant to teach kids the merit of our earth's species. 

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impactful

 100% net profits donated to wildlife charitable organizations to further their mission and to schools to incorporate wildlife education into their curriculums.

SHOP OUR PRODUCTS BY AGE

Age 0-3 yrs

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Age 4-6 yrs

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Age 7-10 yrs

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Oh,the possibilities

Pick from our specially curated educational boxes and take the guesswork out of what products to buy! Each themed box supports a different area of endangered species protection and education. 

OR

Prefer individual items? No problem! Products in our educational boxes can also be purchased individually.

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Best sellers

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For the planet

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We pride ourselves in using sustainable packaging whenever possible that is recyclable and naturally biodegradable to reduce our carbon footprint. 

We are proudly a certified California Green Business!

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You can now find our products at Discovery Cube, Santa Ana, CA!

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Other ways to support us

We believe in the power of education and the power of giving back. Thank you for joining our movement to empower kids to know more about our endangered species and support wildlife conservation groups dedicated to preserving the welfare of those species.