FREE Standard Shipping over $50 or $4.95 flat rate!
Hand-designed, educational products that teach kids about Earth and its species
®
100% year-end net profits benefit wildlife organizations and schools
Protecting Ecosystems, Territories, and Animal Life™
Registered 501(c)(3) EIN: 87-1107023

Please note that our online Shop will be closed between Jan 21-Feb 13th due to a company holiday. Orders placed during this time will be fulfilled beginning Feb 14th.
Hi! We're P.E.T.A.L, a women-operated nonprofit
Our mission is to teach kids about Earth, endangered wildlife, and habitats through creative, educational products. All thoughtfully hand-designed by us and hand-packed in sustainable packaging.
We strive to empower young minds to make the world better.
our brand
proud
unique & Handmade
educational
Like the pride of a lion, we are incredibly proud of the educational products we create and humbled to make a difference for our earth.
Like paw prints are unique to each animal, each and every product is designed, illustrated, and written by us, which makes them one-of-a-kind and extra special.
Wise as an owl! We also believe that education is a powerful tool. Every educational product and activity is meant to teach kids the merit of our earth's species.
impactful
100% net profits donated to wildlife charitable organizations to further their mission and to schools to incorporate wildlife education into their curriculums.

Learning with a purpose, for a purpose
Find out more about how we give back 100% of our year-end net profits to 501(c)(3) wildlife charities and schools

Boxed collections
Need help choosing? We also offer specially curated educational boxes to take the guesswork out of what products to buy! Each themed box supports a different area of endangered species protection and education.
Best sellers
For the planet

We pride ourselves in using sustainable packaging whenever possible that is recyclable and naturally biodegradable to reduce our carbon footprint.
We are proudly a certified California Green Business!

Other ways to support us
We believe in the power of education and the power of giving back. Thank you for joining our movement to empower kids to know more about our endangered species and support wildlife conservation groups and schools.